Monday, March 05, 2007

Web 2.0: Social Networking Sites Change Course

Social networking sites have become not only popular among internet users, but also popular within the internet technology industry. Where Murdoch purchases MySpace, the government uses YouTube to communicate messages and now, according to Cisco and other industry professionals, social networking will start to become more specialized.

Cisco Systems announced Monday it's purchase of Tribe.net, a nearly obscure internet community. Cisco sees the future of social networking sites to be online social networks:

  • Specific to interests, company, industry or specialized group
  • Users can control their own reality/world
  • Companies will start to adopt the idea
Obama even has his own social networking website for his presidential campaign bringing in those who are rooting for his presidency can network, communicate, share ideas, similar to MySpace.

The difference between the future of social networking sites and MySpace is that instead of bringing users together, who have absolutely nothing in common, it is bringing users together who have very specific things in common. Making the online social networking system not only useful, marketable and niche related, but almost essential to any group, organization, business or company.

Read the full story here: Social Networking Next Fase Includes Cisco

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